Director of Sales Enablement, EMEA and APAC

Location : London, United Kingdom | Team: Sales Operations & Enablement

Role Type: Full-Time Employee (Manager)

Medallia is the pioneer and market leader in Experience Management. Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the understanding and management of experience for candidates, customers, employees, patients, citizens and residents.  

We are more than a software company. We want to be known as a company that does the right thing, no matter the challenge or controversy. We are committed to creating a culture that values every person and every experience. Individual life experiences shape the way we interact with the world, which is why we encourage people to bring their whole selves to work each day. The strength of our global workforce is the most significant contributor to our success. 

We believe: Every Experience Matters. Talent is Everywhere. All Belong Here 

At Medallia, we hire the whole person.

Director of Sales Enablement, EMEA and APAC

You ensure that the Enterprise sales teams have the right knowledge, skills, and tools to meet the segment's financial targets. This must be in close collaboration with the Sales VPs, Revenue Operations, and other department leaders.

Business partnering – Understand and anticipate business performance, requirements and gaps of the sales team and represent those requirements and business needs in corporate initiatives. Proactively identify ways the enablement team can help contribute to achieving the business goals and improve business performance. 

Prioritization and planning – Ensure that enablement activities align to the strategic priorities of the business and that there is a cohesive approach for the various sales teams

Content curation, sourcing, and delivery – Work with the sales enablement team to customize or create content as needed.

Driving adoption, change and performance against key business metrics – Drive adoption of new knowledge, skills, and abilities through well-designed enablement programs and robust organizational change plans. Keep track of key business metrics and develop and implement plans to achieve targets.

Program management and execution - Manage effective execution of enablement programs and ensure full value and desired outcomes are achieved.

Measuring outcomes and effectiveness – In collaboration with Rev Ops, define and track appropriate important metrics to measure success and identify and implement needed improvements based on that data.

Experience developing and coordinating training across the broader sales ecosystem, including Customer Success, Partners/Alliances, and Pre-sales teams is a plus.


  • Relevant experience in the Sales Enablement field
  • Experience leading and developing robust teams, including direct management as well as management of virtual project teams.
  • Proven experience and the ability to define, build and maintain organizational capability through a structured approach to skills assessment, training, and development.
  • Organizational change expertise, with shown ability to build enablement / readiness frameworks to effectively embed new knowledge, skills, and abilities needed for transformational change.
  • Deep and broad sales and business knowledge, including solid understanding of financial principles, business case justification, and key performance indicators.
  • Experience in cross functional/departmental alignment and working in matrixed management structures. Proven track record to align and work with Sales, Services, Product, Support and other (internal) business units.
  • Ability to lead training sessions as needed.
  • High degree of motivation and professionalism with advanced organizational and project management skills.
  • Direct sales experience or customer-facing experience with customer experience technologies is a plus.

Basic Qualifications

  • University Degree
  • Extensive progressive business experience
  • Relevant enablement experience with focus on SaaS sales enablement is required
  • Outstanding oral and written communications skills, as well as excellent presentation skills; understanding of how to communicate effectively to a broad audience and at various levels of the organization.
At Medallia, we don’t just accept difference - we celebrate it and recognize the value it brings to our customers and employees. Medallia is proud to be an equal opportunity workplace and is an affirmative action employer. Equal opportunity and consideration are afforded to all qualified applicants and employees. We won't unlawfully discriminate on the basis of gender identity or expression, race, ethnicity, religion, national origin, age, sex, marital status, physical or mental disability, Veteran status, sexual orientation, and any other category protected by law.

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