Product Marketing Manager, AI & Analytics (Remote)

Location : Remote, Georgia | Team: Product Marketing

Role Type: Full-Time Employee (Individual)

Medallia is the pioneer and market leader in Experience Management. Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the understanding and management of experience for candidates, customers, employees, patients, citizens and residents.  

We are more than a software company. We want to be known as a company that does the right thing, no matter the challenge or controversy. We are committed to creating a culture that values every person and every experience. Individual life experiences shape the way we interact with the world, which is why we encourage people to bring their whole selves to work each day. The strength of our global workforce is the most significant contributor to our success. 

We believe: Every Experience Matters. Talent is Everywhere. All Belong Here.

At Medallia, we hire the whole person.

Medallia is looking for a Product Marketing Manager to lead the messaging and positioning for our leading action-oriented analytics capabilities that are part of Medallia Experience Cloud. Your portfolio will include text analytics, journey analytics, speech analytics, and more.

As part of the Strategy and Product Marketing organization at Medallia, you will make a big impact for our customers and our company’s growth. Working closely with marketing, sales, and product teams, you will drive the go-to-market strategy for product launches, marketing programs, sales enablement, competitor intelligence, and pipeline support. You love to nerd out about the evolution of artificial intelligence and machine learning but can also deliver a “wow” story on how analytics can help everyone from the frontline to the C-Suite take action on the highest priority items. 

Responsibilities:
Tell a meaningful and differentiated story:

-Develop concise, compelling messaging that emphasizes business value and differentiation and create aligning use cases
-Be the expert on our buyers, who they are, how they buy, and their key buying criteria.
-Monitor the competitive landscape to understand how they are positioned and to define product positioning that differentiates

Create compelling and easy-to-consume content:-
-Develop marketing materials and website content for your product portfolio by working with internal and external team members to create compelling content (e.g., presentations, brochures, videos, eBooks, infographics, blog posts, web copy, email content, etc.)

Communicate the evolution of Medallia’s analytics capabilities and solutions:
-Plan and execute the launch of new products and releases in close coordination with Product Management and the Quarterly Release GTM Team
-Support customer communications including presenting new features and roadmap

Drive revenue by supporting marketing and sales teams
-Conceive and execute customer base communications and marketing programs to upsell and cross-sell solutions
-Work with Global Campaigns, Field and Partner Marketing to execute on and track the success of the lead generation campaigns, nurture programs, and funnel optimization programs

Enable internal and external stakeholders 
-Educate and enable Medallia’s Sales and Services teams, along with strategic partners, to be able to confidently communicate the value and competitive differentiation of the Medallia Experience Cloud and its analytics capabilities
-Educate and enable Medallia customers and users on the value of our platform

Minimum Qualifications:

  • 5+ years product marketing experience, or related, for a SaaS product/platform
  • Experience in any of the following: text analytics, advanced analytics, artificial intelligence 

What Sets You Apart:

  • Track record of marketing technical innovations to users and buyers and creating narratives to position and sell products in compelling ways
  • Interest and passion for Analytics and AI solutions that deliver business value
  • Outstanding storyteller - you have an aptitude for technology and enjoy understanding complex products to tell a compelling and succinct story to different target segments
  • Understanding of go-to-market strategies and methodologies
  • Great interpersonal skills, ability to initiate and forge trusting relationships across a diverse team
  • Skilled in leading presentations and discussions with business, technical, and sales stakeholders
  • Excellent verbal and written communication skills, strong content marketer
  • Ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
  • Ability to present compelling narratives in public settings and to internal audiences
  • Ability to identify risks, resolve issues, and communicate with stakeholders
  • Demonstrated initiative and follow-through managing concurrent projects
At Medallia, we celebrate diversity and recognize the value it brings to our customers and employees. Medallia is proud to be an equal opportunity workplace and is an affirmative action employer. Equal opportunity is afforded to all qualified applicants and employees. We do not discriminate on the basis of gender identity or expression, race, ethnicity, religion, national origin, age, sex, marital status, physical or mental disability, Veteran status, sexual orientation, and any other protected category. We also consider all qualified applicants regardless of criminal histories, consistent with legal requirements. 

Medallia is committed to working with and providing reasonable accommodation to applicants with disabilities in accordance with the American Disabilities Act and local disability laws. 

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